Liquid Mineral Foundation

★★★★★ 5.0 38 reviewsBestseller

A gentle liquid mineral foundation for sensitive skin. Buildable, breathable coverage that works with your skin.

$62AUD · 30ml
Choose your shade 8 shades · Ivory
$9.95 standard Australia wide · free on orders $99 and above
Qty
Free shade matching before you buy — send us a selfie in natural light
American Express Apple Pay Google Pay Mastercard PayPalShop Pay Visa
Vegan & cruelty free
Australian owned
Non comedogenic
Free shade matching
Description

A gentle liquid mineral foundation for sensitive skin. Buildable, breathable coverage that supports your skin rather than smothering it.

Our Liquid Mineral Foundation is what happens when a formula is designed by someone who has lived with sensitive skin. Twelve years of listening to women whose skin reacts to almost everything went into making this one. The result is buildable coverage that looks like your best skin, not a mask on top of it.

Inside every bottle: aloe vera to calm and soothe, vitamin E for antioxidant care, oregano extract to support elasticity, and zinc oxide as a natural, gentle skin barrier. Nothing here fights with your skin. Everything supports it.

Because whatever is on your face all day, you should feel good about.

Size: 30ml


Key Benefits

✔ Long-lasting, breathable coverage
✔ Made for sensitive and reactive skin
✔ Hydrates and soothes with aloe vera
✔ Antioxidant protection from vitamin E
✔ Elasticity support with oregano extract
✔ Zinc oxide for a gentle skin barrier
✔ Vegan, cruelty-free, gluten-free


Ideal For

• Sensitive or reactive skin
• Uneven skin tone or redness
• Women wanting natural, polished coverage
• Busy lives that need reliable wear
• Skin that does not tolerate heavy or pore-clogging makeup
• Everyday confidence without the weight


Shade Guide

Ivory - Fairest Neutral
Fair - Neutral Light
Medium Sand - Sandy Warm Light/Medium
Beige - Cool Light/Medium
Golden Beige - Neutral Light/Medium
Medium - Neutral Warm
Medium Tan - Warm
Tan - Warm


Find Your Perfect Shade

Choosing a shade online can feel like a gamble. It does not have to be.

Try our Virtual Colour Matching service to test shades using your own photo, or order a couple of samples to try at home first. If you would like a more personal hand, you can also just message us. We answer personally.


How to Use

Apply with a foundation brush or sponge to clean, moisturised skin. Blend outward in light strokes or circular motions. Build coverage where you need it, less where you do not. Set lightly with mineral powder if you would like extended wear.

Vegan. Cruelty-free. Gluten-free.

Ingredients
*Aloe Barbadensis Leaf Juice, Water (Aqua), *Glycerine, *Oryza Sativa (Rice) Powder, Boron Nitride, Candelilla Wax, Squalane, *Butyrospermum Parkii (Shea Butter), *Chamomile Hydrosol (Matricaria Recutita), Lecithin, Tocopherol (Vitamin E), *Vanilla Planifolia, *Origanum Vulgare (Oregano) Leaf Extract, Thymus Vulgaris (Thyme) Extract, *Olea Europaea (Olive) Leaf Extract, *Rosmarinus Officinalis (Rosemary) Leaf Extract, Lavandula Angustifolia (Lavender) Flower Extract, Hydrastis Canadensis (Goldenseal) Root Extract, [+/- May Contain]: Titanium Dioxide (CI 77891), Zinc Oxide (CI 77947), Iron Oxides (CI 77491, 77492, 77499). *Certified Organic
Shipping & Returns

Australia — $9.95 standard, free on orders $99 and above, express $15. Dispatched from our studio.

New Zealand $19.95 · International $45.00

Returns — because our products are personal use beauty items we cannot accept returns for change of mind or shade choice. That is why free shade matching and $3 samples exist. If your order arrives damaged or faulty, email cher@alluringminerals.com.au within 5 days with a photo and we will replace or refund it.

Vegan & cruelty freeNever tested on animals
Made for sensitive skinFormulated for real skin
Free shipping over $99Australia wide
Australian ownedPacked and posted by us
Why it is different

Coverage that behaves

1

It breathes

Conventional foundation sits on your skin like a lid. Mineral pigment sits with it, evening tone and softening redness without blocking pores, so your skin carries on doing what skin does.

★★★★★

“It is lightweight and smooth and it doesn't clog my pores. Best foundation ever.”

Christine D. · Verified review, July 2023
2

It calms while it covers

Aloe vera soothes. Vitamin E defends against environmental stress. Oregano extract supports elasticity. Zinc oxide forms a gentle barrier between your face and the day.

★★★★★

“Very light feel and good coverage. Wears well throughout the day. I have allergic reactions to many foundations but this doesn't irritate my skin at all.”

Zoe V. · Verified review, September 2024
3

It lasts the day

Buildable from sheer to medium, and it holds. Reviewers who wear it from morning to evening report it is still there at the end of it. Set it with mineral powder and forget it is on.

★★★★★

“The coverage and texture was so nice and light. It stayed on my face all day.”

T.V. · Verified review, May 2024
What customers report

The results

5.0 average rating from 38 verified reviews
Coverage the quality customers mention most
Natural finish the look they name next most often, never cakey
Weightless how reviewers describe the way it feels to wear

Drawn from all 38 verified Judge.me reviews of this product. The rating and review count update themselves as new reviews come in.

The formula

Ingredients that do the work

Every shade is built on the same four actives. Here is what each one is doing on your skin.

Aloe Vera

Soothes and calms reactive, easily irritated skin through the day.

Vitamin E

Antioxidant defence against pollution and everyday environmental stress.

Zinc Oxide

Forms a gentle, skin friendly barrier without the heaviness.

Oregano Extract

Supports skin elasticity and resilience over time.

Full ingredient list (INCI)

*Aloe Barbadensis Leaf Juice, Water (Aqua), *Glycerine, *Oryza Sativa (Rice) Powder, Boron Nitride, Candelilla Wax, Squalane, *Butyrospermum Parkii (Shea Butter), *Chamomile Hydrosol (Matricaria Recutita), Lecithin, Tocopherol (Vitamin E), *Vanilla Planifolia, *Origanum Vulgare (Oregano) Leaf Extract, Thymus Vulgaris (Thyme) Extract, *Olea Europaea (Olive) Leaf Extract, *Rosmarinus Officinalis (Rosemary) Leaf Extract, Lavandula Angustifolia (Lavender) Flower Extract, Hydrastis Canadensis (Goldenseal) Root Extract, [+/- May Contain]: Titanium Dioxide (CI 77891), Zinc Oxide (CI 77947), Iron Oxides (CI 77491, 77492, 77499). *Certified Organic

The difference

How it compares

 
Alluring Minerals
Conventional liquid foundation
How it feels
Breathable and light on skin
Often heavy and occlusive
Sensitive skin
Formulated for it
Frequently reactive
Key actives
Aloe vera, vitamin E, zinc oxide, oregano
Silicones and fillers
Finish
Natural and buildable
Can go flat or cakey
Shade support
Virtual colour matching, Shade Finder Quiz, $3 samples, free personal matching
Guess from a screen
Ethics
Vegan, cruelty free, Australian owned
Varies
The ritual

How to use

01

Prep

Clean, moisturised skin. Give your moisturiser two minutes to absorb first. It makes the difference.

02

Dispense

One pump for light coverage, two for medium. Start with less. It builds beautifully.

03

Blend

Outward, in light strokes. A brush for fuller coverage, fingers for something sheerer.

04

Set

A dust of mineral powder extends wear through heat and humidity.

Questions

Good to know

How do I choose my shade?

Three ways. Virtual Colour Matching lets you try shades on your own photo and the 60 second Shade Finder Quiz names your shade, both free. Or order samples at $3 each and wear them in daylight. If you would rather talk to a person, send us a selfie in natural light and we will recommend a shade, usually within one business day, at no charge.

What if the shade is not right?

Because foundation is a personal use beauty item we cannot accept returns for shade choice, so we would rather get it right before you order. Free personal shade matching, the Shade Finder Quiz, Virtual Colour Matching and $3 samples all exist for exactly that reason. If your order arrives damaged or faulty, contact us within 5 days and we will replace or refund it.

Is it suitable for rosacea, eczema or acne prone skin?

It is formulated for sensitive and reactive skin, is non comedogenic, and contains zinc oxide which forms a gentle barrier. As with anything new, patch test first if you have an active flare.

I have dry or mature skin. Will it settle into fine lines?

This is the usual complaint about mineral makeup, and it is mostly a powder problem. This one is a hydrating liquid with aloe, glycerine, squalane and shea butter in it. Belinda, who is 46, wrote that it is perfect if you get dry skin and wonderful for that age skin. Moisturise first and give it two minutes to absorb, and it sits far better.

Will it oxidise or turn orange during the day?

The colour comes from iron oxide mineral pigments rather than dyes. Across every review we have received since 2019, no one has reported the shade changing on them. If your skin runs oily, a light dust of mineral powder over the top holds it steady.

Is the finish dewy or matte?

Natural, and closer to dewy than matte. It is buildable from sheer to medium coverage. If you would rather it sat matte, set it with our Mineral Foundation Powder.

What is not in it?

No talc, no silicones, no parabens and no added synthetic fragrance. Any scent you notice comes from the botanical extracts in the formula. It is vegan and never tested on animals. The full INCI list is in the Ingredients tab further up the page.

Can I use it while pregnant or breastfeeding?

There is no retinol, no salicylic acid and no synthetic fragrance in the formula. It does contain botanical extracts including oregano, rosemary, thyme and lavender. We are not able to give medical advice, so please read the full ingredient list with your doctor or midwife before you use it.

Does it contain SPF?

No. This foundation is not a sunscreen and carries no SPF rating. Apply your usual sunscreen first and let it absorb before you apply foundation.

How far does a bottle go?

One pump gives light coverage and two gives medium, and reviewers consistently note that a little goes a long way. How long a 30ml bottle lasts depends on how much you use and how often you wear it.

Liquid or powder, which should I choose?

Liquid gives a dewier, more hydrating finish and suits drier or mature skin. The powder gives a matte finish and suits oilier skin or humid days. Plenty of customers use both, powder over liquid.

Shipping and returns within Australia?

$9.95 standard, free on orders $99 and above, express $15. Dispatched from our studio in Australia. Returns are for damaged or faulty items only, reported within 5 days of delivery.

The Perfect Shade Promise

We would rather you got the shade right than sent one back. Send us a selfie in natural light and we will recommend your shade, usually within one business day. Or try samples at $3 each and wear them properly first. Free shade help, every time, for as long as it takes.

Complete the ritual

Wears even better with

Each of these earns its place for a reason, not because it is also in the shop.

Alluring Minerals Purifying Enzyme Cleanser bottle half submerged in water

Purifying Enzyme Cleanser

Prep the canvas. Foundation sits better on properly cleansed skin.
$49
skincare moisturiser for problematic skin

Glowing Enzyme Moisturiser

Two minutes before foundation, for a smoother finish.
$49
Open jar of Alluring Minerals Mineral Foundation Powder with a powder swatch and rose gold kabuki brush

Mineral Foundation Powder

Sets and extends wear through heat and humidity.
$62

The Complexion Ritual

Foundation, cleanser, moisturiser and finishing powder, comfortably over the free shipping threshold · Together $222

Add the full ritual

Recommended Products