
Length and lift the moment you put it on, and a conditioning peptide complex quietly working on your actual lashes underneath. It builds from barely there to full evening definition, and it comes off in the shower with warm water, with no tugging at the lash line.
This one sells out faster than I can make it. Leave your email and I will tell you the moment the next batch lands, and you will hear before it goes back on the site.
Lengthens and lifts lashes with gentle, buildable formula - volume and definition without flaking, irritation, or heaviness. ♥
Elevate your lashes with Accelerating Mascara — a 2-in-1 lash growth and volumising formula designed to lengthen, lift, and protect.
Infused with eyelash growth serum, Hyaluronic Acid, and Vitamin E, this high-performance mascara nourishes lashes while delivering visible volume and definition. The water-resistant, sweat-proof, and smudge-proof formula ensures long-lasting wear without flaking or heaviness.
Designed to enhance your natural lashes rather than overwhelm them, this lightweight formula builds beautifully for everyday polish or fuller evening definition. The addition of conditioning ingredients helps support lash health over time, leaving lashes looking stronger, fuller, and more defined.
100% vegan and made with naturally derived ingredients, this mascara delivers performance without compromise — so your lashes look lifted, protected, and effortlessly refined.
Size: 6ml
✔ Infused with lash growth serum
✔ Lengthens and volumises naturally
✔ Water-resistant, sweat-proof and smudge-proof
✔ Nourishing Hyaluronic Acid and Vitamin E
✔ Lightweight, buildable formula
✔ 100% Vegan and naturally derived
✔ Long-lasting, flake-free wear
• Short or sparse lashes
• Lashes needing lift and definition
• Long-wearing, water-resistant wear
• Sensitive eyes
• Everyday natural or buildable volume
• Anyone wanting growth support and performance
Aqua, Hyaluronic Acid, CI77499, Hydroxyethyl Cellulose, Cucurbita Pepo Pumpkin Seed Extrac, Myristoyl Pentapeptide-17, Arginine, Panax Ginseng Extract, Swertia Japonica Extract, Acorus Calamus Root Extract, Serenoa Serrulata Fruit Extract, Oligopeptide-10, Vitamine E.
Australia: $9.95 standard, free on orders $99 and above, express $15. Packed and posted by us from our studio.
New Zealand $19.95 · International $45.00
Returns: because these are personal use beauty items we are not able to take them back for change of mind. If your order arrives damaged or faulty, email cher@alluringminerals.com.au within 5 days with a photo and we will replace or refund it.
Why it is different
1 of 3
Most mascaras are a coat of colour and nothing more. This one carries myristoyl pentapeptide-17, the lash conditioning peptide with the clearest research trail behind it, alongside oligopeptide-10, saw palmetto, ginseng and swertia japonica. They sit against the lash line every day you wear it, and over eight to twelve weeks the studies report lashes measurably longer, thicker and fuller. You get the look immediately. Your lashes catch up.
“A beautiful, long lasting mascara that glides onto lashes smoothly and accentuates and enhances my lashes. I particularly love all the nourishing ingredients, including a growth serum. Who knew that mascara could be good?”
Carol F., verified review
2 of 3
One coat and it reads as your own lashes on a very good day. Three and you have proper evening definition. The formula is light enough to layer without turning into a solid block, so nothing clumps, nothing gets heavy on the lid, and it will not flake into the corners of your eyes. That range is the whole reason it becomes the one you reach for.
“I'm used to thicker mascaras, but this one you can build. I love that it's natural and it doesn't smudge!! It's also easy to remove in the shower when I wash my face. Adds length too!”
Daisy S., verified review
3 of 3
If your eyes water, sting or go pink at the first sign of a new mascara, you already know most of them were not built with you in mind. This one is water based, one hundred per cent vegan, and carries hyaluronic acid and vitamin E rather than the harsh solvents that do the damage. It holds through heat and a long day without migrating, then lifts off with warm water instead of a bottle of remover and a lot of rubbing.
“Goes on well, great coverage, and I love that it doesn't have all the nasty ingredients so many others do.”
Ingrid I., verified review
Press the wand right into the base of your lashes and wiggle it side to side before you sweep upward. Everything that makes lashes look thicker happens at the root, and it also puts the peptides exactly where you want them.
This is the trick that stops clumping. Wet on wet layers smoothly, wet on dry is what makes little clusters. If you want more, keep going while it is still tacky.
Pumping pushes air into the tube and dries the formula out early, which is what turns a lovely mascara into a flaky one by month two. Twist as you pull it out instead.
It is water resistant rather than fully waterproof, and that is deliberate. Warm water and gentle fingertips are all it takes. Rubbing at your lash line with a cotton pad is how lashes get lost, and there is no reason for it here.
It is real, and let me be precise about what it does. Myristoyl pentapeptide-17 is a cosmetic conditioning peptide, and of the peptides used for lashes it has the strongest research behind it. A ninety day study reported gains in length, volume and thickness with no adverse reactions. It conditions the lashes you already have so that over eight to twelve weeks they look longer and fuller, and because it is in your mascara you get it every single day without adding a step to your routine.
Water resistant, which is the sweet spot. It holds through heat, humidity, a long day and the odd emotional moment without migrating under your eyes, then lifts off cleanly with warm water. Truly waterproof mascaras need solvent removers and a lot of rubbing, and that is how women lose lashes.
It is formulated with sensitive eyes in mind: water based, vegan, and free of the harsh solvents that cause most of the trouble. It is one of the most common reasons women write to me about it. If your eyes are particularly reactive or you wear lenses daily, try one eye first for a day or two.
Not if you layer while the previous coat is still wet. It is a light, buildable formula rather than a thick one, which is exactly what lets you wear two or three coats. If you are used to very heavy mascaras you may want one coat more than you expect.
Length and lift first, with volume building as you layer. If your lashes are short or sparse this is squarely designed for you. For dramatic thickness, build to three coats and it will get you there.
Three months from opening, which is the standard for any mascara and worth sticking to, because eyes are delicate. Twisting rather than pumping the wand will keep it perfectly fresh right through that window.
Yes, one hundred per cent, and cruelty free. Unlike our pencils and lipsticks there is no beeswax in this formula at all.
Leave your email in the box above and you will be the first to know. We are a small Australian business and I make in batches rather than warehousing stock, so the popular things do run out. The upside is that nothing sits on a shelf for a year before it reaches you.
$9.95 standard, free on orders $99 and above, express $15. Packed and posted by us from our studio here. For hygiene reasons eye products cannot come back for change of mind, but if yours arrives damaged or faulty, email me within 5 days with a photo and I will replace it.
Ask me anything, before or after you order. I read and answer these myself, so you get a real answer rather than a script.