
Purified water, one per cent vegan hyaluronic acid, and a radish root ferment to keep it fresh. That is the entire formula. Full strength, with nothing else in it. Press it into damp skin and you can feel your face soften within a minute.
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Hyaluronic hydration serum deeply plumps, smooths, and restores moisture using minimalist vegan formula for youthful, radiant skin.♥
Experience the power of pure hydration with the Alluring Minerals Youthful Hydration Serum — a minimalist yet highly effective formula designed to restore softness, smoothness, and plump vitality to the skin.
Featuring Hyaluronic Acid, renowned for its ability to hold up to 1000 times its weight in water, this lightweight serum delivers deep hydration that visibly smooths texture and enhances skin bounce. With only three carefully chosen ingredients — Hyaluronic Acid, purified water, and naturally preserving radish root — the formula supports skin renewal without unnecessary additives.
The result is skin that feels instantly replenished, comforted, and visibly more youthful. Simple, gentle, and effective, this serum layers seamlessly into any routine to elevate hydration and support long-term skin health.
Made in Australia • Vegan • Cruelty Free
✔ Deep hydration with hyaluronic acid moisture binding
✔ Instantly plumps and smooths skin texture
✔ Supports skin renewal and repair
✔ Minimalist three-ingredient formula
✔ Lightweight, fast-absorbing hydration layer
✔ Vegan, cruelty-free and naturally preserved
• Dehydrated or dull skin
• Layering under moisturiser or oils
• Plumping fine lines from dryness
• Simple, gentle hydration routines
Apply 1–2 pumps to clean, slightly damp skin morning and night. Follow with moisturiser or face oil to seal hydration.
Made in Australia. Vegan & Cruelty Free.
Australia: $9.95 standard, free on orders $99 and above, express $15. Packed and posted by us from our studio.
New Zealand $19.95 · International $45.00
Returns: because these are personal use beauty items we are not able to take them back for change of mind. If your order arrives damaged or faulty, email cher@alluringminerals.com.au within 5 days with a photo and we will replace or refund it.
Why it is different
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Purified water, one per cent vegan hyaluronic acid, and an organic radish root ferment that keeps the bottle fresh. That is all of it. One per cent is not a modest number, it is the number formulators aim for. Hyaluronic acid does everything it can do in the one to two per cent range, and push much beyond that and it turns tacky, pills under makeup and stops absorbing properly. So this is full strength, with nothing sitting between you and the ingredient you came for.
Love it, love it, love it! My 47 year old skin just soaks this goodness up!
Charmaine K., verified review
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Hyaluronic acid works by holding onto water, and a single gram can hold up to a thousand times its own weight in it. Give it a damp face to work with and it locks that moisture at the surface where you want it. Then put your moisturiser or a few drops of face oil straight over the top and it stays there all day instead of evaporating into the air conditioning. Two seconds of technique, and it is the difference between a serum that works and one that disappoints.
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Hydrated skin is fuller, so it reflects light more evenly and the fine lines that come from dryness soften out. Moisturiser spreads further. Foundation stops finding every dry patch and clinging to it. This is why it belongs at the start of your routine rather than as an extra. It is not the star of the show, it is the thing that makes the rest of the show look good.
Cleanse or mist, then do not reach for the towel. A face that is still slightly wet is exactly what hyaluronic acid wants to work with, and this one step does more for your results than anything else on this page.
Press it over the face and neck with your palms rather than rubbing it around. You should feel your skin plump slightly as it goes on. That is the point.
Moisturiser or a few drops of face oil straight over the top, while the serum is still fresh on your skin. This is what keeps the water where you put it, particularly in dry air, heating or air conditioning.
It goes first in your routine, before heavier serums and creams. There is nothing it clashes with, so you can use it every day for as long as you like.
One per cent, which is full strength for a serum like this. The useful range for topical hyaluronic acid is one to two per cent, and that is where it delivers everything it is capable of. Above that you gain very little and start losing a great deal: it turns tacky, pills under makeup and becomes harder for skin to absorb. A bigger number on the front of a bottle is not a better serum, it is usually just a stickier one.
Because hyaluronic acid is a humectant, so it holds water rather than supplying it. Applied to a damp face it grabs that surface moisture and keeps it there. Damp skin, then a moisturiser over the top to seal, and you get the full benefit every single time. It is the one habit worth learning.
For this job, yes. Hydration is one of the few things in skincare where a single well chosen ingredient at the right strength does the work and everything else is decoration. Keeping the list this short is what makes it safe for reactive skin and easy to layer with the rest of your routine.
The ones that come from dehydration, yes, and often within minutes, because plump skin simply does not crease the same way. Lines with more structure behind them respond to renewal over time, which is what the Enriching Vitamin A Serum is for. Many of my customers use both: this one first for hydration, then the vitamin A at night.
Yes, with all of them. This is the easiest product in the range to fit into a routine. It goes on first, it clashes with nothing, and it makes whatever follows spread more easily. Vitamin C, vitamin B, vitamin A, any moisturiser you like.
Very often, yes. Oily and dehydrated at the same time is one of the most common combinations I see, and skin short of water frequently produces more oil to compensate. A water light serum like this gives it hydration without a drop of oil, which is exactly what that skin is asking for.
None at all. No fragrance, no essential oils, no colour. Three ingredients is the whole list, which is why this is the serum I suggest first when someone tells me their skin has been reacting to everything.
Hyaluronic acid is not on the standard avoid lists and this is about as simple a formula as exists, but I am not able to give medical advice, so do show the ingredient list to your GP or midwife. The one product I ask you to set aside while pregnant or breastfeeding is the Enriching Vitamin A Serum.
Beautifully, and dehydrated skin is the usual culprit when foundation clings or looks patchy. Apply to damp skin, seal with your moisturiser, give it a minute or two, then your base.
Australia. Our entire skincare range is made here to professional grade standards in small batches, and it is vegan and cruelty free. Every order is packed and posted by us from our studio.
$9.95 standard, free on orders $99 and above, express $15. Packed and posted by us from our studio here. Returns are for damaged or faulty items, reported within 5 days.
Ask me anything about your skin, before or after you order. I read and answer these myself, so you get a real answer from someone who has been through it.
These are the ones I would reach for alongside it.
Hydrate, seal, and glow, comfortably over free shipping · Together $209